Executive Team

art-julianArt Julian

Founder and CEO

Role: Art sets the vision, the direction and the example for all of CBS. With more than 30 years in the restaurant technology industry, he clearly understands the challenges today’s operators face. Art has been the innovator behind technology products that make a positive impact on the restaurant’s bottom line and the all-important guest experience.

Hometown: Howell Township, NJ

Personal: Art has a goal to golf at each of the top 100 golf courses in the world. He’s slowly playing his way through the list, though the top three are off of the list.

“I believe that the role of technology in today’s restaurant is to efficiently handle the mundane and labor-intensive “back of the house” tasks while allowing the restaurant owner, manager and wait staff to put more focus on the people-to-people aspects of our business.”
Michael Block

michael blockMichael Block

Chief Financial Officer

Role: Mike the Chief Financial Officer, at CBS where his responsibilities include Accounting, Finance, Human Resources, Purchasing, Inventory and Payroll. Prior to joining the company, Mike was a customer of CBS, as the Director of Accounting for The Ruby Restaurant Group. During five years with Ruby’s, in addition to overseeing the roll-out of POSitouch, he managed all of Accounting, Finance, Payroll and Information Technology. Mike has also held various positions at Beckham-Eisenman and Marie Callendar Pie Shop Inc., both highlighting his broad background in accounting and finance. Mike graduated with a degree in Accounting from the University of Southern California in May 1987.

Hometown: Anaheim, CA

Personal: Go Trojans!

joseph castilloJoseph Castillo

Chief Technology Officer

Role: Joseph is responsible for the development and shipment of the NorthStar family of software products and services. He’s an Agile enthusiast and uses the Scrum Framework to build hyper-productive teams who deliver high business valued shippable products time and time again. Certifications: Certified Scrum Master, Certified Scrum Product Owner.

Hometown: Fullerton, CA

Personal: Joseph is a happy family man (family of 6), musician and outdoors enthusiast.

“My focus is always the user and the customer. Without them we are out of a job. I firmly believe that our industry’s greatest technological innovations have yet to be introduced and I’m working every day to change that.”

jeremy julianJeremy Julian

Chief Operating Officer

Role: Jeremy grew up in the business and has worked in every department. He has spent time in Support where he was on the front lines doing installs and solving customer problems. Later he moved into a sales and product development role and today Jeremy’s focus is on customer acquisition and successful product deployment.

Hometown: Freehold, NJ. Raised in Chino, CA.

Personal: Jeremy’s “claim to fame” is that he was born in the same hospital as Bruce Springsteen. He completed his first marathon in October, 2011 and has run several since. Jeremy is active in philanthropic activities with his church and is the proud father of four children.

“The business, and our customers, are an important part of my life. The relationships that have developed over the years are what matter most to the company and to me personally.”

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News & Events

  • AfterWords Partners with Custom Business Solutions to Officially Debut New Customer Engagement Software at National Restaurant Association Show (National Restaurant Association, Chicago – Booth #6067) May 18, 2017 – AfterWords announced today that it is partnering with Custom Business Solutions to officially debut its new Intelligent Customer Engagement software at the upcoming National Restaurant Association show in Chicago. AfterWords helps service driven companies gain a complete picture of their customers’ perceptions through multi-dimensional surveys that track transactions, loyalty, and the guest experience. The new software leverages data to improve the customer experience, increase sales, and profitability. In partnering with Custom Business Solutions, developers of the hospitality industry’s first omni-channel, cloud-based point of sale system, NorthStar, show attendees will be able to see AfterWords working in real-time on a point of sale system. Using relevant and specific questions about the customer experience, AfterWords produces perception and loyalty indexes to deliver actionable data to operators. Built into the system are a variety of customer recovery tools to enable managers to address issues in real-time. The AfterWords patent-pending process provides more relevant data, with less survey abandonment, and provides actionable insights. “AfterWords is dedicated to helping operators gain better insight into customer engagement to help them be more profitable and successful. We are excited share the extensive capabilities of our new software on the NorthStar POS system at the NRA Show,” said Drew Peloubet, CEO of AfterWords.  “This partnership will demonstrate to operators the possibilities and potential for growing their business with AfterWords.” “NorthStar’s omni-channel cloud-based platform allows restaurant and hospitality professionals to seamlessly layer business intelligence tools like AfterWords, giving operators a complete toolkit for improved operations and success,” said Custom Business Solutions CEO Art Julian. “AfterWords showcases the great possibilities in customer engagement and we are excited to demonstrate these two systems that maximize the guest experience.” About Custom Business Solutions Since 1994, the advanced software solutions offered by Custom Business Solutions have helped numerous hospitality professionals to operate their businesses more profitably. Restaurant operators and their guests have benefited from CBS’s NorthStar suite of products that enhance the dining experiences. CBS also offers a range of support services such as after-hours help desk capabilities. Custom Business Solutions, Inc. is headquartered in Irvine, CA with offices throughout the Western United States. For more information, visit www.cbsnorthstar.com. About AfterWords AfterWords is an intelligent customer engagement and survey system that delivers uses transactional history and customer feedback to create actionable data to improve operations, sales and profitability.  AfterWords’ patent pending process provides more relevant data, results in less survey abandonment, and provides actionable Insights. AfterWords was developed with industry experts and university professors, and has recently completed a pilot rollout with a major hospitality franchise. Discover what your customers really think using AfterWords. For more information, visit www.surveyafterwords.com.
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