Create a VAR/ISV Partnership that Performs

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It sounds so great on paper. ISVs are heads-down making their product be the best it can be, while solution providers are out there understanding individual businesses, matching needs to products and developing trust and rapport with customers. Each makes the other successful.

But it doesn’t always work out that way. Channel conflict, miscommunication, skepticism and lack of commitment often prevent these relationships from developing, much less expanding to meet full potential. Most companies report at least some experience with failed partnerships.

And then there are the relationships that succeed wildly, with close alignment in culture, talent and values leading to a deep level of trust and mutual admiration. When ISVs and solution providers join forces, the result is often more than the sum of its parts, pushing beyond the original parameters for how the two parties can help one another. These partnerships discover innovative products, experience rapid growth, and even spin-off businesses.

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  • Custom Business Solutions Names Ann Tran as Director of Client Services

    (IRVINE, CA) 8.23.2019 – Custom Business Solutions (CBS), developers of NorthStar POS, the restaurant industry’s first iPad-based cloud point-of-sale system, announces today that Ann Tran has been promoted to the role of Director of Client Services.

    Ann joined Custom Business Solutions six years ago and has advanced in the company, assuming positions of increasing responsibility. Most recently, she served as Implementation Services Manager with responsibility for project management, production/staging, database management and training. The implementation team serves clients nationwide as well as internationally through CBS’s engagement with clients in the cruise line industry. “Ann has consistently delivered world-class service to our clients on many projects over the years. Her leadership will continue to help CBS to achieve our objective of being the best partner to our clients in the restaurant technology industry. We are excited about her new role at CBS,” said Jeremy Julian, Chief Operating Officer of Custom Business Solutions. As Director of Client Services, Ann will be responsible for implementation, support services, central repair and field services. Her extensive restaurant and business experience will play a key role in continuing to provide excellent service delivery to clients.   About Custom Business Solutions Since 1994, the advanced software solutions offered by Custom Business Solutions have helped numerous hospitality professionals to operate their businesses more profitably. Restaurant operators and their guests have benefited from CBS’s NorthStar suite of products that enhance the dining experience. CBS also offers a range of support services such as after-hours help desk capabilities. Custom Business Solutions, Inc. is headquartered in Irvine, CA, with offices throughout the western United States.
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