Digital Signage and Menus

Go digital to improve customer experience, increase operational efficiency and save money at your restaurant.

Delight your customers with a great experience

In today’s tech-driven world, diners expect more than a printed menu for their restaurant experience. Digital menus allow restaurants to quickly update their offerings and keep customers informed in real time – without having to reprint and distribute physical menus. They can be used to showcase the freshest ingredients, create recurring promos or special deals, list seasonal dishes and highlight popular entrees.

But digital signage goes beyond menus. Restaurants can use them to educate customers about their offerings, share customer reviews, display nutritional information and even add personalized touch points with targeted messages

Optimize your day-to-day operations

On the operational side, digital signage can help streamline processes. Dynamic menus that automatically adjust prices based on ingredient availability or time of day make it easier to manage costs without having to manually change menu items or reprint physical menus multiple times a day. Digital signage also allows restaurants to stay updated on the latest industry trends.

Save on printing costs

From a financial perspective, digital signage can quickly pay for itself. While the initial cost of setup may be slightly higher than traditional methods, restaurants save money in the long run – no more printing costs and less time spent managing physical menus.

Digital signage is transforming how restaurants operate, making it easier for them to deliver a better customer experience, save money and stay ahead of the industry.

what makes us different

The features we live by

Integration with POS Systems

With NorthStar, an integrated digital menu system, allows for real-time menu updates. For instance, if an item runs out, it can be automatically removed or marked as sold out on the menu.

Visual Appeal

New menu item? With Recipe Viewer, instantly update menu items throughout your entire system, all from one centralized location. Just a push of a button and everyone has the change.

Dynamic Content Updates

Digital menus can be updated in real-time, allowing restaurants to change items, prices, or promotions instantly without the need to print and replace traditional menus.

Consistency Across Locations

For chains and multi units, digital menus ensure that branding and promotions are consistent across multiple locations.

Visual Appeal

High-resolution screens can showcase dishes in vibrant detail, enticing customers and influencing their purchasing decisions.

Promotional Flexibility

Special promotions or limited-time offers can be highlighted prominently and can be changed out as often as needed.

“The NorthStar product is unlike anything on the market today. With its five integrated ordering modes all controlled from one online database, it maximizes the flexibility of the technology and allows us to capture more sales in more places more often.”

Restaurant POS/IT Consultant

“The NorthStar team is incredibly attentive to my business’s needs. As we’ve grown and added additional units, our needs have evolved and the team at NorthStar has been there every step of the way.”

Co-Owner and Executive Chef

"We want to be the best at barbecue and leave the technology to the experts, like CBS. NorthStar is helping improve our speed of service with quicker processing through the lines. We believe NorthStar is an investment that will help us keep our personal touch of service and provide an even better service for our high-volume locations."

Chief Operating Officer

Frequently Asked Questions

What is digital signage in hospitality restaurants?

Digital signage in hospitality restaurants is the use of digital displays to communicate with customers and streamline operations. Restaurants can use digital signage to feature menus, showcase specials and promotions, list nutritional information, share customer reviews and more.

What are the advantages of using digital signage?

Digital signage offers restaurants several benefits – from saving money on printing costs to streamlining processes. It also enables restaurants to quickly update their offerings and create targeted experiences for customers.

What are some key features of digital signage?

With CBS NorthStar, restaurants are able to use one platform to manage multiple systems (indoor, outdoor, drive-thru, etc.). The digital signage solution is a powerful CMS with an open API, mass roll-out tools, and expert design to ensure success.

How easy is it to create a digital menu?

Very easy! CBS NorthStar’s digital signage solution allows restaurants to quickly build a digital menu using beautiful templates based on the latest in restaurant menu science.

How can I get started with digital signage?

The first step is to identify your goals and objectives for using digital signage. Once you’ve done that, look into different providers who can help you set up and manage a digital menu system. Be sure to evaluate the cost of setup, ongoing maintenance and support.